Tuesday, August 6, 2019

Rituals and festivals Essay Example for Free

Rituals and festivals Essay Rituals and festivals have been a part of traditional European life for many years. They involved all religions, social classes and happened in almost all areas throughout Europe. Back in these times, there were no forms of entertainment like television, cell phones and video games. People depended on one another to entertain themselves. People in Europe would also be punished or tortured in front of the whole town to control public outbursts. An example of this is known as charivari. Some of these festivals and rituals were for political purposes too. Festivals and rituals of traditional European society mainly served as enjoyment, enforcement of public rules, and political purposes in daily life. Festivals and rituals were a type of fun and entertainment for Europeans. In a painting by Pieter Brueghel the Elder, it shows a picture of Europeans at a carnival, enjoying the days before Lent. Usually the days before lent people indulge themselves with alcohol. In the painting, it shows a man wearing a robe with a bucket as a crown of thorns and a stick as his cane. Jesus Christ is being mocked by representing the violence of Lent. This shows that the people are just enjoying the carnival because they are mocking their ruler (Wikipedia). The picture also shows people running around with drinks and food and also playing games with each other (Doc. 3). In a document by R. Lassels, a French traveler, he comments on Italian Carnival customs. He states â€Å"All this festival activity is allowed the Italians that they may give a little vent to their spirits, which have been stifled for a whole year and are ready to choke with gravity and melancholy† (Doc. 5). Since Lassels is from France, it means he really does not know Italians. So the fact that he said that the Italians really enjoy festivals is true because he could tell when he saw them at the carnival since he does not really know them (POV). In a comment made by Baltasar Rusow, a Lutheran pastor, he talks about the saint’s feast day festival. In one part of his comment, he states â€Å"Around these bonfires people danced, sang and leapt with great pleasure, and did not spare the bagpipes† (Doc. 2). This quote shows that the Europeans were enjoying the festival. Baltasar Rusow is a Lutheran pastor, so since it was the saint’s day feast, he probably was there so he saw first-hand how happy the Europeans actually were (POV). Festivals and rituals let Europeans forget all the bad and have fun with each other. When someone did something wrong in a town, the whole village would come and punish them too. In a  stang song from Lincolnshire England, they talked about a man who beat his wife and what they did to him. The song reads â€Å"Old Abram Higback has been beating his good woman; but he neither told her for what or for why, but he up with his fist, and blackened her eye. Now all ye old women, and old women kind, get together and be of a mind; collar him and take him to the out-house, and shove him in. Now if that does not mend his manners, then take his skin to the tanners† (Doc. 9). This shows that if one person is in trouble or was being abused, the whole town would help you get payback. If there were no rituals then he would have gotten away with it. There were also rituals such as charivari that punished Europeans for crimes. Charivari is also known as riding stang. A Russian official wrote about a woman who was ill after her punishment. He stated â€Å"A village policemen brought her before the village assembly, where they hung on her neck the basket of berries she had gathered, and the entire commune led her through the village streets with shout, laughter, songs, and dancing to the noise of washtubs, frying pans, and bells† (Doc. 10). Since the man was the officer that wrote the report, he may have been bias because he may have stretched the truth to make the situation worse than it actually was (POV). If there was not any ritual of punishment, the lady may have done it again. It shows the rest of the people what will happen to them if they commit a similar crime. Punishments for offenses and crimes were often public and embarrassing. Charivari was a very scary thing for a person. Elizabeth Gaskell, an English author, talked about a woman who forced to ride stang after abusing the other sex. She said â€Å"They hunt the delinquent and mount her on their horse astride with her face to the tail. So they parade her through the nearest village or town, drowning her scolding and clamour with the noise of frying pans, just as you would scare a swarm of bees† (Doc. 8). The purpose of riding was embarrassment. It makes an impact on the suspect and the rest of the town. This allowed the people in the town to enforce laws. Europeans also used rituals and festivals to help support political ideas. A man named Giovanni di Carlo, a Dominican monk, wrote about when rich fathers and their sons would switch positions so the sons will know what to do when they are older. Giovanni says â€Å"their very sons had put on their clothes and the sons had learned all of their gestures, copying each and every one of  their actions and habits in an admirable way† (Doc. 1). The sons learn everything about their father, even the clothes they wear. It gives the father a chance to know what the sons go through and the sons to know how their father’s lives are. If this ritual was not in place, then the sons wouldn’t know what to expect when they are older or they wouldn’t have been able to bond with their dad. Henry Bourne, a man from Great Britain, commented on the rituals in the Scilly Islands. Henry states â€Å"The servant and his master are alike and everything is done with an equal freedom† (Doc. 6). Since Henry is not from Scilly Bourne, he does not know for sure if the servants are treated fairly, making his point bias (POV). This quote shows that the king treats his servant like family because it is a ritual. A police inspector from Toulouse, France showed that certain festivals or arguments had a specific goal. The police officer said â€Å"When a royalist widower of the Couteliers neighborhood remarried, he began receiving raucous visits night after night. Most people who took too active a part were sent to the police court. But that sort of prosecution was not very intimidating† (Doc. 7). This quote is saying that people really respect rituals and customs and if someone is going to break them they will be punished. People really cared about rituals and used festivals and punishment to show that they need to be followed. Festivals and rituals of traditional European society mainly served as enjoyment, enforcement of public rules, and political purposes in daily life.

Monday, August 5, 2019

Introduction To Law And Legislation Social Work Essay

Introduction To Law And Legislation Social Work Essay Referring to case study 2: Helen, a 78 year lady, a Section. 2 and a Section. 5 of The Community Care Delayed Discharges Act 2003 have been issued and Social Services have 72 hours before they are cross charged. This Act penalises local authorities who cannot provide for discharged hospital patients, as it ensures NHS patients receive adequate care when being discharged from hospital. It sets out timescales which Social Services have to comply with and if there is a delay in discharge whereby Social Services are to blame they will be cross charged  £100.00 per day under s.6 of the Liability to make Delayed Discharge payments. This is the main provision of this Act along with on-site multi-disciplinary working. However, if the delay in service provision is down to the NHS then reimbursement does not apply and if during this process there is a dispute then this is under s.9, Dispute Resolutions of the CC(DD)A 2003. The law states that if a s.2 and a s.5 of CC(DD)A 2003 have been issued together then the process is as follows: This section applies where a section 2 notice has been given. Subsection (2) ensures that the NHS body responsible for issuing the section 2 notice to the social services authority, and any other NHS body which may need to provide services to the patient upon discharge, must consult the social services authority before deciding which services it will make available upon discharge. This is to ensure that a complete package of care can be put in place smoothly and without duplication or omission of any particular service. The responsible NHS body will in the first instance normally be a hospital but the majority of NHS services upon discharge are likely to be provided by the patients Primary Care Trust. The social services authority must be consulted about all NHS services that are to be provided The first step in the case of Helen would be to have a statutory meeting with the social services manager to discuss Helens situation and to establish the legal framework and service delivery to be applied. The NHS and Community Care Act 1990 (NHSCCA) was enacted as a result of unfair treatment of older people, as it gave them the right to an assessment to services. The main principle and rational of the NHSCCA 1990 is to provide people with relevant services to enable them to live independently in their own homes, rather than moving them into a residential setting. Although this piece of legislation is considered to be complex it has a number of powers and duties imposed on local authorities. The primary role of local authorities with community care responsibilities is to ensure that: Adult social care is delivered effectively Services users wishes are taken into account, and Services are delivered safely (Brayne Carr, 2010:508). The main statutory duty for social workers of the NHSCCA 1990 is Section 47. Under s.47 (1) as social workers we have a duty to do a needs lead assessment and this is a must in the case of Helen. The National Service Framework for Older People provides a framework for health and care services for older people, and this is an important development whereby social work assessments are integrated with health care assessments. As the duty social worker when doing an assessment there are two aspects that should be considered. First, there is the assessment of Helens needs not wants; second, bearing in mind the outcome of that assessment, the decision to provide (or not) particular services. However, during the NHSCCA 1990 s.47(1) needs lead assessment, if Helen is identified as being disabled, she has additional rights as set out in s.47(2). During this assessment the local authority must, under s.47(3)of the NHSCCA 1990, inform the Health or Housing authorities if it appears Helen may req uire services which they could provide (Braye Preston-Shoot, 2010). The roots of social care and social work lie in the National Assistance Act 1948 (NAA). Section 29, Part 3 refers to specific groups such as older people and to qualify for services under this Section the law states: A local authority may, with the approval of the Secretary of State, and to such extent as he may direct in relation to persons ordinarily resident in the area of the local authority shall make arrangements for promoting the welfare of persons to whom this section applies, that is to say persons aged eighteen or over who are blind, deaf or dumb, or who suffer from mental disorder of any description and other persons aged eighteen or over who are substantially and permanently handicapped by illness, injury, or congenital deformity or such other disabilities as may be prescribed by the Minister (www.legislation.gov.uk/ukpga/Geo6/11-12/29/section/29). It is clear that where there is a legal statutory duty, you have to consider the implications of accountability within the social work profession and this in turn can cause tensions between legal framework and the General Social Care Councils codes of practice. For example, it is difficult to reconcile the values of anti-discriminatory and anti-oppressive practice with some of the terminology utilised in the National Assistance Act 1948, such as deaf or dumb. However, as Helens needs meet this definition, as she is considered to be a s.29 service user and any provisions for Helen will be made under The Chronically Sick and Disabled Persons Act 1970 s.2. This places a duty on local Authorities to assess the individual needs of everyone who falls within Section 29 of the National Assistance Act 1948 (Brammer, 2010:402). In addition older people can be offered residential care under the National Assistance Act 1948 s.21 and home care and laundry services under the National Health Service Act 2006 Schedule 20(3). Under s.2 of the CSDPA 1970 the provision of welfare services, local authorities are required to provide services such as an occupational therapist (OP). The OP can do functional assessment to establish the provisions required and to aid in the transition from hospital to the home. The main provisions do not include personal care but assesses how the service users function, for example get dressed, and get out of bed in hospital or at home. The fundamental rational is to power and enable the service user to get back to their former ability. The Health and Social Services and Social Security Adjudication Act 1982 s.17, provides local authorities the power to make reasonable charges for non-residential services. Under this legislation the first six weeks of intermediate care is free, NHS is free at delivery social services is not. Intermediate care or reablement is a term used to represent a range of integrated health and/or social care services that as part of an agreed care plan aim to: Promote faster recovery from illness Prevent unnecessary admission to hospital Support timely discharge following an acute hospital admission Prevent premature admission to long-term residential care Maximize your chances of living independently (www.ageuk.org.uk ). It was introduced to bridge the gap for people who were medically fit for discharge but were unable to return to independent living. Reablement typically it lasts for no more than six weeks and is provided without charge to the service user. Helen will receive the reablement service for six weeks and if further support is required, then Adult Social Care services may be chargeable. Research evidence confirms that reablement schemes are well placed both to meet the preferred outcomes of service users and to achieve cost effectiveness in service delivery, when compared with alternatives such as longer term care (Braye et al., 2004: 113). Once a community care assessment is carried out, we need to make decisions about what support will be provided for Helen. Helen would be required have a financial assessment by a Financial Assessment Benefits Advisor (FABA). The FABA will carry out an assessment on Helens financial situation and ensure she is claiming any state benefits she may be entitled to. They will need to see proof of her income and, savings and will ask for details about her expenses. This assessment is straightforward and the officers will try to make it as pleasant as possible. National guidelines published by the Department of Health called Fair Access to Care Services (FACS) provides Social Services with an eligibility framework for Adult Social Care to identify whether or not the duty to provide services under this framework. The national FACS policy states that local authorities may take account of the resources available to them in deciding which needs to meet. FACS divides need into four categories: critical, substantial, moderate or low. Thus the concept of need is determined by factors such as the availability of resources and this in turn causes tensions between policy, practice and law. Essex local authorities are just meeting critical needs at present and although having rights which are legally enforceable do not necessarily imply the need will be met due to funding within Social Services. to ensure that older people are treated as individuals and they receive appropriate and timely packages of care which meet their needs as individuals, regardless of health and social services boundaries (Department of Health, 2001a, Standard 2). Social Services are required by law to provide equipment for the home free of charge if the service user does not have any liquid assets. However, Helen does have an owner occupied property but does not have any savings, so therefore community care services will be provided by Social Services free of charge. Local authorities have the power, and in some cases a duty, to charge for certain community care services, under the National Assistance Act 1948 and the Health and Social Services and Social Security Adjudications Act 1983 (White et al, 2007). Community equipment includes aids such as raised seats, walking sticks; grab rails and shower mats, commodes and minor adaptations that assist daily living to promote independence in the home. If Helen wishes to have help managing her affairs, then provided she has mental capacity she can appoint someone else to make decisions on her behalf. The Mental Capacity Act 2005 (MCA) makes it possible to produce a Lasting Power of Attorney (LPA) to continue beyond any future loss of capacity by Helen. The LPA can cover property and financial affairs, or personal welfare (including health care and treatment) or both. However, this must be registered with the Public Guardian before it can be used. (www.direct.gov.uk/en/Governmentcitizensandrights/Mentalcapacityandthelaw/Makingarrangementsincaseyoulosementalcapacity/DG_185921) The more capable older people are mentally the less likely it is that others will intervene in the choices which they make. However, for relatives these decisions may provoke anxiety and quilt. In such situations the capacity of the service user becomes an important factor in the decision process. Everyone has capacity unless stated otherwise and under the Human Rights Act 1998, Article 5(1) grants a general Right to liberty and security of person. This Article covers rights to liberty, which has self-evident relevance to the detention of people with mental health problems. Under Article 5(1)(e) three conditions must be met, except in the case of an emergency: A true mental disorder must be established before a competent authority on the basis of objective medical expertise; The mental disorder must be of a kind or degree warranting compulsory confinement; The validity of continued confinement depends on the persistence of such a mental disorder (Johns, 2010:32). With regards to the allegations that Helen has dementia we must have reasonable belief before making judgements on Helens mental capacity. However, it is necessary for Social services to investigate, for example look at her medical records to see if this has been confirmed by a medical professional, such as her General Practitioner. However, there is the issue of confidentiality to be considered and as such we would require Helens consent in obtaining this kind of information. The Data Protection Act 1998 is concerned with the protection of Human Rights in relation to personal data. The aim of the Act is to ensure that personal data is used fairly and lawfully and where necessary, the privacy of individuals are respected. It sates: An Act to make new provision for the regulation of the processing of information relating to individuals, including the obtaining, holding, use or disclosure of such information (http://www.legislation.gov.uk/ukpga/1998/29/introduction). It is important to note that the Human Rights Act 1998, encompasses every single act within the United Kingdoms legal system. For health and social care it enables the legal framework to meet the requirements of service delivery. Due to allegations and concerns made by Stephanie, Helens daughter, it is necessary to undertake a formal documented assessment under the Mental Capacity Act 2005 (MCA) Section.1. This assessment is known as the MCA model and has to be conducted by two professionals of different agencies in order to confirm Helens mental capacity. The MCA 2005 codes of practice sets out five statutory principles and these are: A person must be assumed to have capacity unless it is established that they lack capacity. A person is not to be treated as unable to make a decision unless all practical steps to help him to do so have been taken without success. A person is not to be treated as unable to make a decision merely because he makes an unwise choice. An act done or decision made, under this Act for or on behalf of a person who lacks capacity must be done, or made, in his best interests. Before this act is done, or the decision made, regard must be had to whether the purpose for which it is needed can be as effectively achieved in a way that is less restrictive of the persons rights and freedom of action (www3.hants.gov.uk/adult-services/health-wellbeing/adultmh/mental-capacity-act/mca-principles.htm). Case law refers to cases which have changed legislation and the story of an autistic man detained in Bournewood hospital under the Mental Health Act 1983, changed the rights for people who lack capacity. His carers successfully challenged his unlawful detainment and deprivation of liberty, by taking the case to the European Convention of Human Rights (ECHR). In 2004 the European Court judgment of the appeal of R v. Bournewood Community and Mental Health Trust, ex parte L [1998] 3 ALL ER 458, was forced to change and the Bournewood ruling and now provides extra protection for the human rights of people who lack capacity and find themselves deprived of their liberty (Brammer, 2010). There are two statues to consider when looking Helens case, the Mental Health Act 1983 (MHA) and the Mental Capacity Act 2005 (MCA) (both amended by the Mental Health Act 2007 (MHA 2007)), which provide different kinds of powers and duties for Social Services with regards to Helens mental capacity. Fennell (2007) indicates that both acts provide safeguarding against arbitrary deprivation of liberty which would contravene Articles 5 and 8 of the Human Rights Act 1998. Helen may be medically fit but mentally not ready to go home and if this were to happen this can delay discharge as this would require waiting for assessments to be completed and therefore, the NHS would now be responsible for the delay. As the service user/patients circumstances would have changed, the NHS would have to withdraw the existing notice and re-notify social services under s.2 of the Community Care (Delayed Discharges) Act 2003. Re-notification of this kind cancels the previous notice and restarts the process, meaning that social services must reassess the patient and, after consulting the NHS body, decide when the patient will be ready to be discharged. Social care services, which are provided by public authorities, provide support for individuals, families, carers, groups and communities. In most cases, whenever you need healthcare, medical treatment or social care, you have the right not to be discriminated against because of your age, race, gender, gender identity,  disability, religion or sexual orientation. On the 1st October 2010, the Equality Act became statute. It provides anti-discriminatory law and has replaced the Disabilities Discrimination Act 1995 and the Chronically Sick and Disabled Persons Act 1970. provides a new cross-cutting legislative framework to protect the rights of individuals and advance equality of opportunity for all; to update, simplify and strengthen the previous legislation; and to deliver a simple, modern and accessible framework of discrimination law which protects individuals from unfair treatment and promotes a fair and more equal society (http://www.equalities.gov.uk/equality_act_2010.aspx). In summary when Helen is medically fit to leave hospital, social workers are responsible for ensuring the transition from hospital, back home is managed in a sensitive way. Helen is currently receiving meal on wheels and although additional support may be needed it is clear she will require continuing care. This is the name given to the care needed by an adult who requires help over an extended period of time to assist in their daily life. This package of care involves services and funding from both the NHS and Adult Social Care. There are many aspects to consider when working within legal frameworks in Adult Social Care, such as statutory duties, service users rights and tensions which can occur when working a multi-disciplinary setting. In order to determine a sufficient and accurate care plan, the legal statutory duties and the codes of practice laid out by the General Social Care Council should guide practice but ultimately the needs of the services user should be at the fore.

Advocacy in Social Work

Advocacy in Social Work Advocacy, Rights and Partnership This reflective report contains my experience and understanding of advocacy and explains the types of advocacy and its methods and models, I will explain the theories and relate it to my practice and finally discuss the strengths and weakness of my area of practice and discuss the conflicts of interest implication up on the service user. DEFINITION OF ADVOCACY Advocacy is defined as a key concept in social work practice. It is defined as exerting influence on behalf of organisations and groups within legal power and political structure. Advocacy involves either an individual or group, or their representatives, pressing their case with influential others, about situations which either affect them directly or, and more usually, try to prevent proposed changes, which will leave them worse off .(Pardeck, 1996). Gates (1994) cites four variations of advocacy: legal advocacy, the representation of the user in a formal context, for instance a health-review tribunal; self-advocacy, where the individual or a group of individuals speak up for themselves, a form of empowerment; collective or class advocacy, the large organisations who speak for the interests and rights of a category of people; and citizen advocacy, the representation of the users interests by a competent advocate (eg a Social worker). Advocacy is a concept embraced by social work and advocating for clients is vital for the social work profession. The primary goals of advocacy are achieving social justice and people empowerment. In achieving these goals, a proactive, responsive and participatory approach is necessary (Pardeck, 1996). My role as an advocate during my placement was to speak on behalf of my clients and to empower them to advocate on their own behalf, whenever their rights have been denied; for example in accessing state benefits or demanding repair work from local Housing departments. The advocacy role, from a social context, includes the redistribution of power and recourse to an individual or group, guarding their rights and preserving their values, conserving their best interests and overcoming the sense of powerlessness (Pardeck, 1996. pg 151). RESOURCES AVAILABLE WITHIN PLACEMENT My second year practice placement was with a charity organisation, in the London Borough of Newham called RAMP (Refugee And Migrant Project). RAMP is one of The Renewal Programme projects and is registered with the Home Office Office of Immigration Services Commission. RAMP works to enable refugees and migrants (including asylum seeker) to realise their potentials and facilitate their integration into society. The focus of the organisation is to provide advice and advocacy and support on welfare benefits, housing and education and NASS National Asylum Support Services. RELATING THEORY TO ADVOCACY When I began working with migrants, refugees or asylum seekers, I took a very holistic and Person Centred Approach that allowed me to work in partnership and give them the opportunity to go through their own problems and find their own solutions to them. Carl Rogers was the founder of Person-Centred therapy. As a psychologist in the 1950s and 60s he studied the process of counselling and came to the conclusion that a number of basic principles were required in order for there to be a positive relationship and outcome between the client and the therapist. These are also known as core conditions: . Unconditional positive regard that involves the therapist being non-judgmental and accepting the client and their experiences. . Congruence, which means that the therapist displays their true thoughts and feelings during the session. . Empathy, where the therapist shows understanding towards the clients experiences without oppressing them. When engaging with my clients, I demonstrated unconditional positive regard by not judging them as individuals or for the needs they had; I wanted to find out what it is that they wanted/needed. I was congruent in that I acknowledged the fact that I was a student and I was also learning myself, and therefore I may not be able to answer all questions immediately. Finally, I showed empathy by acknowledging similarities that I may have with them such as coming from a minority ethnic community. As well as the core conditions, I used the Exchange Model of communication to engage in my meetings with my clients. Smale and Tuson (1998) point out that the exchange model believes that the client has an equally valid perception of their problems and that they themselves can contribute to finding the solutions. This also facilitates partnership between the worker and the client. The exchange model was effective because English was the second language for all my clients therefore enabled me to ask them simple, open-ended questions that were free from professional jargon, compared to Procedural model that has pre-set questions to conform to the requirements of the agency. I used two main theories to look at situations during my practice placement: Systems theory and Muslows Hierarchy of Needs. Systems theory originates from Bertalanffys (1971) biological theory that all things are part of a system: sub-systems that make up super-systems (in Payne, 1997). The theory is also known as ecological perspective; family theory and networks theory depending on what context it is used. Systems theory allows you to look at the whole picture and not just one aspect of a particular case. The concept of circular causality is also significant in this theory and it suggests that: if something happens in one part, it affects the other. I therefore did not analyse clients situations in isolation, I looked at their surroundings and their systems to understand their situations better. Pincus and Minahan (1973) describe 3 systems in which people depend on (in Payne, 1997 p.141): Societal systems (housing, social security and schools) For some of my clients, their housing department was part of their societal systems that they may have been experiencing problems with. On top of this, some of their main informal systems their families may be missing from them (i.e. still in their own countries). This had a detrimental effect on their self-confidence and achievement as it left gaps in the systems that are supporting them. Maslows hierarchy of needs highlights that the family is a very important factor in meeting basic needs for example, security. By being estranged from their families, clients are already at a weak point and according to systems theory; this also affects their formal and societal systems. As a social worker, in order to promote and enable my clients and to empower them, it was important that I was able to maintain as many systems around them as possible. This was important for their confidence and future development. When carrying out my work with asylum seekers, refugees and migrants I was very much open and holistic in the way that I looked at the multiple forms of discrimination and oppression that this client group may face. For example I did not only focus on the obvious forms of oppression. Such as race, religion and gender, I also looked at underlying issues such as relationships with partners and domestic abuse. I ensured that I did not ignore the oppression and discrimination that they may face within their own communities. Other theories, models and methods which I used included Crisis Intervention, Task-Centred work, Loss Bereavement amongst others. I found that being able to study, understand and relate these to my practice guided me immensely in my practice. They provided me with the knowledgebase, which I could use to eclectically and effectively in order to work with the many different situations that I worked with. THE IMPORTANCE OF WORKING IN PARTNERSHIP WITH SU Adams (1998 p314) sees advocacy as a form of empowerment which, involves representing a persons interests in circumstances where they are not able to do so themselves. It strives to promote social inclusion by empowering marginalised people and therefore, has a direct relationship to anti-oppressive practice in social work. The ethical principles underlying advocacy reinforce working in partnership with users and carers, a key concept in social work practice and community care. Furthermore, the skills required for successful advocacy reflect core skills of social work practice (Bateman, 2000p17). Professionals get involved in peoples lives most of the times to help, but then oppress them by making decisions for them. Oppression is: Inhuman/degrading treatment of individuals/groups; hardship And injustice brought about by the dominance of one group over another; the negative and demeaning exercise of power. Oppression often involves disregarding the rights of an individual/ group and is thus the denial of citizenship (Thompson 1997 p31). In a situation where the Social worker made a decisions without consulting him, his needs and interests were not considered. As Adams (1998p301) affirms remedies to problems encountered lie primarily with experts and thus undermines self determination and authenticity. Most professionals take it upon themselves to make decisions for people as they assume that they cannot make choices for themselves, yet the Mental Capacity Act 2007 argues that almost all including the most severely disabled are capable of making choices and expressing their views and preferences. Therefore it is the Social workers role to challenge the abuse of power for suppression and for excluding people from decisions which affect them as stated by Stanford (accessed 5/01/2009) in the code of ethics. People requiring access to services should not feel that they are beggars, their welfare needs should be met as a right and dignity and respect should be maintained all the times. STRENGTHSÂ  AND WEAKNESSES OF ADVOCACY To assist service users, advocacy may be appropriate to protect the rights of the service user. An advocate will inform an individual of their options, and talk with other services on their behalf, if required to. The role of an advocate is to allow the service user to make their own self-determinations by ensuring they have all the relevant information, whilst at the same time not imposing their own views on the situation (Coulshed and Orme 1998). Difficulties with advocacy arise if the advocate tries to impose their own opinion on the service user, who may be vulnerable, and open to suggestion. The lack of statutory advocacy means that most services are provided by those who have already experienced similar situations, and who may have a biased view or are not trained to deal with difficult situations (Adams et.al. 2002) Anti oppressive practice (AOP): Looking at the structure of oppression developed by Thompson (1993) called the PCS model. I can illustrate how oppression is occurring, because this model is used to develop our understanding of discrimination and the oppression that arises from it. (Thompson,1998:12). It operates at three very separate levels, which are inter-related. These levels being personal, cultural and structural (the term PCS model). (Thompson,1998:12). Oppression itself is a powerful force. On a personal level it can lead to demoralisation and lack of self-esteem, while at a structural level it can lead to denial of rights. (Dalrymple and Burke,1995:57) This statement proves to be true because at the personal level, because the majority of the community that come to our organisation are feeling oppressed by themselves because of not being able to access facilities and not receiving the advice in maintaining their health, hygiene and environment. At the cultural level oppression is coming from other communities because they feel that they are superior to them, due to the fact that they are more familiar with the services and maybe able to speak English, therefore demoralising the community . At the structural level, institutions such as schools, hospitals, social security offices, advice centres the list is endless do not provide a facility whereby individuals from the community can access them, whereby denying them their rights. As an advocate it was my duty to challenge what the service users where feeling and going through, whereby I would empower them to access necessary services and direct them to attend relevant courses in order to tackle there problems and emotional feelings. CONFLICTS OF INTEREST WHICH MAY ARISE IN ADVOCACY The most common conflict of interest that I was faced with whilst advocating was the language barriers between service users and advocacy staff , In reflection throughout the advocacy I noticed the significant difference that language plays throughout society. It made me realise that not having the language skills can be very oppressive to a person and can leave them marginalized from the rest of society. Communication is a skill in itself and it is central to the role of social work (Thompson, 2000). Communication can come in many different forms; this can include verbal, non-verbal, listening and writing skills. Conclusion In conclusion to the finding throughout research and practice, it shows a huge importance in working in partnership with service users and other professional, good partnership helps social workers and other professional to delivery an effective service. Social workers are helping to promote change; even though they are working within statutory agencies their role can have a huge influence from advocacy.

Sunday, August 4, 2019

Robinson Jeffers :: essays research papers

Robinson Jeffers   Ã‚  Ã‚  Ã‚  Ã‚  On January 10th, 1887, John Robinson Jeffers, most well known as simply Robinson Jeffers, was born outside of Pittsburgh, Pennsylvania. His parents were somewhat of an odd fit. His father, Dr. William Hamilton Jeffers, was an extremely intelligent yet â€Å"reserved, reclusive person† who married a happy upbeat woman who was 23 years younger than himself (Coffin). Despite their age and personality differences, Dr. Jeffers and Annie Robinson Tuttle had a secure marriage. Dr. Jeffers’s widespread education resulted in a vast knowledge of Latin, Greek, Hebrew, Arabic, and the Old Testament. Dr. Jeffers was eager to pass on his knowledge to Robinson. So, when Robinson was only five years old, Dr. Jeffers began to teach him Greek (Academy of American Poets). Also starting at a young age, Robinson traveled throughout Europe. From age eleven to fifteen, Robinson attended several different European boarding schools: in Zurich, Leipzig, Geneva, Vevey, and Lausanne (Coffin). Though Dr. Jeffers was responsible for Robinson’s frequent transfers, his reasoning is unknown. At each school, Jeffers was seen by his peers as reclusive and pensive—much like his father. In 1903, when Jeffers was 16, he relocated yet another time with his family to Pasadena, California where he enrolled at Occidental College as a junior. Here, Jeffers succeeded immediately and immensely in courses such as biblical literature, Greek, and astronomy. Jeffer’s natural ambition to learn and his knowledge of numerous languages impressed everyone around him. As a result, Jeffers made life-long friends and took up hiking—a hobby that he would enjoy for the rest of his life (Brophy 2).   Ã‚  Ã‚  Ã‚  Ã‚  Right after graduating from Occidental College with a BA in literature at age 18, Jeffers enrolled at the University of South California as a literature major (Brophy 2). During his first year at USC, Jeffers met his future wife, Una Call Kuster, who was married to a Los Angeles attorney. In 1906, Jeffers went with his family to live in Europe. At this time, he attended the University of Zurich where he took courses in philosophy, history, Old English, and Spanish poetry. When fall came, Jeffers returned to the University of Southern California as a medical student (Academy of American Poets). Jeffers remained a medical student for three years, a long time considering Jeffers was enrolled in 9 different schools or programs in 13 years. In 1910, Jeffers decided to leave USC and transferred to the University of Washington to study forestry.

Saturday, August 3, 2019

Organic Foods Essay -- Food Organic Health Eating Essays

Organic Foods â€Å"You are what you eat†, or so they say. In today’s supermarkets, organic foods are everywhere. Not only are there organic fruits and vegetables, but there are also organic dairy products, organic meats, organic convenience foods, organic wine, beer, coffee, tea and even clothes made with organic cotton. All of these choices have made organic foods the â€Å"fastest-growing segment of the grocery industry.† The Organic Trade Association (OTA), in its â€Å"Business Facts† fact sheet available at www.ota.com, cites Natural Foods Merchandiser, a trade magazine, as measuring organic industry growth at 20 percent or greater for the past nine years. Approximately two percent of the U.S. food supply is grown using organic methods. In 2001, retail sales of organic food were projected to be $9.3 billion (Organic Trade Association [OTA], 2001). That is nearly triple the $3.5 billion in sales in 1998 (Biocycle; Nov. 2004, Vol. 45 Issue 11, p27). Organic foods ca n be found at natural food stores such as Whole Foods Inc., Wild Oats Inc., major supermarkets, farmers markets as well as through â€Å"grower direct marketing† such as CSAs (Community Supported Agriculture) or Co-Ops. Many restaurant chefs and culinary related professionals across the country are starting to use organic produce because they desire its superior quality and taste. Organic food, also gaining international acceptance, has become widespread in nations like Japan and Germany where the development of organic food markets has seen substantial growth (OTA, 2004) People choose to â€Å"go organic† for different reasons but, the single most important reason to choose certified organic foods is because organic agriculture in its very essence preserves, protects and restores our environment in significant ways (United States Department of Agriculture. [USDA], 2002). Also, organic farming embraces the principle that agriculture must meet the needs of the present without compromising the needs of future generations, not to mention that organic foods are often the safest, freshest, most flavorful and most nutritious foods in the marketplace (European Journal of Nutrition 40: 289-292 (2001)). The USDA has tried to emphasize that organic food is no healthier, and adds no real benefits to a healthy lifestyle than regular foods. However, with the contamination present in plants treated with pesticides, pre ... ...pect. It matters to our communities. But most of all, it matters to our appreciation of life. References Journals Cuddleford, V. (2003). When Organics Go Mainstream. Alternatives Journal, 29(4), 15-20. Baxter, G., Graham, A., Lawrence, J., Wiles, D., Paterson, J., et al. (2001). Salicylic acid In soups prepared from organically and non-organically grown vegetables. European Journal of Nutrition, 40, 289-292. Retrieved on 3-3-05 from Ebscohost. Composting at the World’s Largest Natural Foods Supermarket Chain. (2004). Biocycle. 45(11). p27. Retrieved on 3-3-05 from Ebscohost. Federal or Government Sources Organic Foods 101: Basic Information about organic foods, national labeling standards and online organic foodsellers. (2002). Retrieved on 3-3-05 from http://www.nrdc.org. The National Organic Program .(USDA). (2002). Retrieved on 3-3-05 from http://ams.usda.gov. Trade Publications Organic Food Facts. (2003). Organic Trade Association. Retrieved on 3-3-05 from http://www.ota.com/organic/mt/food.html Industry Statistics and Projected Growth. (2003). Organic Trade Association. Retrieved on 3-3-05 from http://www.ota.com/organic/mt/business.html

Friday, August 2, 2019

Gap Marketing Strategy Essay

The Gap is a clothing company that specializes in contemporary, urban clothing with a mid-range pricing scheme. They have stores located all over the globe in countries such as the United States, Canada, France, Germany, Japan and the United Kingdom. Gap was founded in 1969 by a real estate developer who was in search of a well-organized and well-stocked jeans store. The store was named after â€Å"the generation gap† and originally sold Levis jeans. In 1974, they developed their own private clothing label and by 1991 began selling only their private label brand. Gap introduced its website in 1997. The following year, in 1998, Gap’s stock increased 138.4%. In 2000, though, their stock fell 44 %. (http://www.thestreet.com/_yahoo/funds/gutcheck/1335261.html) Clothing is a basic and necessary need, but the companies in Gap’s market segment produce items that satisfy more than this basic need. Their customers are looking for style and quality at a reasonable price. In this specific market segment, major brand forces dominate the retail clothing industry: brand recognition is incredibly important. Some major players in this industry who are specific competitors of the Gap are J Crew, Abercrombie & Fitch, American Eagle Outfitters, Structure, and The Limited. These companies target the same markets as the Gap and produce similar styles. The strengths and weaknesses of each player in this industry are largely indistinguishable. J Crew stands out with a strong catalog channel. However, their bricks and mortar presence is weak, which is a problem when bricks and mortar retail reels in nine out of ten dollars spent by the average consumer as noted at www.retailindustry.com. But within their â€Å"young urban† microcosm, the Gap stands out with an innovative and changing product line: Abercrombie & Fitch, American Eagle, Structure, and the Limited have very specific styles that remain constant year after year. The competitive forces, as explained in Porter’s framework, apply to the retail industry in all the five areas of rivalry, supplier power, substitutes, buyer power, and entry barriers. In regards to rivalry, there exist no exit barriers, causing more compeitition. Product differences are few which leads to low switching costs for consumers who can easily shop around. With these low switching costs, substitutes play powerful roles. If consumers can find similar products elsewhere from other competitors, price  becomes a strong determinant in the final purchase. Supplier power is high. For example, suppliers can exert strong influences on the producing industry by selling raw materials for clothing manufacturing at a high price. While suppliers yield substantial power, the buyer’s role is weak because of fragmentation. Finally, barriers to entry include: economies of scale, high capital requirements for stores, raw materials, and production requirements, and strong brand equity due to consumer brand consciousness and loyalty. Value is created and delivered in the fashion industry through an intricate structure of channel distribution. A visual description of a typical fashion company’s value web is attached as Exhibit 1. Although the value web as an entity is influential to customers, several facets tend to have the most impact. Designers are obviously one of the core aspects that affect a customer, as people want clothing that appeals to their particular tastes. This leads to the display and availability of clothing in the actual fashion stores such as Gap. Displays need to incorporate attraction to the products as well as show off the trends of the moment. Also, manufacturers greatly influence the final quality and price of a product, which are often a core concerns for consumers. In today’s economy, efficient and quality manufacturing are essential to the success of a fashion retailer. Another key node on the value web is the logistics supplier. In the Internet e-tailer environment, having a strong relationship with efficient and trustworthy suppliers is extremely important for success. Fashion retailers should strengthen these key players in the value web in addition to using their core value concepts in order to utilize the Internet to its full potential. For Gap, there are two value concepts that are especially vulnerable in an Internet economy. First, the fashion industry has low switching costs and decreased loyalty online. Whereas many Gap customers were loyal simply because they had few other choices, now those same customers have more opportunities to â€Å"shop around†. Gap stores are located all around the country in almost any mall. A typical consumer may only have access to the stores that are located nearby. Now the Internet has made every e-tailor available to anyone, anywhere, from low-end to high-end. Second, the Internet has changed service, credence and experience. One of the advantages of going to a Gap store is the level of service that you receive and the experience that you get. This level of service can never be replicated online. In addition, another problem with online fashion retailers is that the customer cannot try on the articles of clothing. While this may be a problem with new customers, it is not an issue with previously established customers. Otherwise, the Gap’s value concepts can only be enhanced online. Clothes can easily be delivered directly to the consumer from Internet sales. Also, transaction costs can be reduced: for every sale online, Gap does not have to maintain bricks-and-mortar stores, hire personnel, or bear shipping costs. While these costs may be minimal right now, as online sales grow, this may have a serious impact on Gap’s bottom line. An additional benefit of Gap’s online store is ease of searching for particular products. The apparel industry is constantly changing. Therefore, marketing strategies and diverse customer segments are also transforming. Key industry trends for the year 2001 include: moves to multi-channel retailing, importance of profitability on the Internet, and a continued interest in using technology to improve bottom line, as explained at www.retailindustry.about.com. Customers have particular needs and wants that are shaping the demand for higher quality at lower prices. And with the new Internet environment, consumers want easy access to price comparisons and demand the latest trends. Since the online world is fast-paced, consumers believe that trends should turn over quickly. Now that more people are shopping online, they demand and expect convenience as well as quick and timely delivery of apparel goods. Consumers are looking to the Internet for information on apparel more than they previously did. They search for price comparisons and shop around the web to look for sales. Many consumers search for clothes online and then go to try on the clothing offline. In some other cases, if consumers cannot find the desired article of clothing, they venture onto the Web. Finally, in the new Internet apparel environment, awareness of brands is enhanced for established companies. On the contrary, newer apparel  companies may struggle gaining awareness in a medium that constantly floods consumers with new products. The absence of brand equity creates difficulties for new companies in this industry. Few brands carry the clout Gap does to the online world. As evidenced at www.business.com, Gap, with only two other retailers, was considering one of the top 20 online Internet merchants. Intermediaries (i.e. manufacturers and retailers) in the apparel industry are transforming to become more customer conscious. By incorporating technology, companies are able to make the brand more accessible to the customer while creating a stronger image of the brand. This technology enables domestic and foreign manufacturers and inspectors to communicate more effectively, efficiently, and frequently. Previously, the telephone and fax machine were the primary means of communication among intermediaries, but now information can be exchanged in a cost-efficient and instantaneous manner through the Internet. As noted in the March 30, 2001 Credit Suisse First Boston Corporation review, the overall apparel industry trend appears that many teen and young adult retailers â€Å"are heading towards the Gap’s core territory . . . the casual preppy theme.† For example many retailers have offered up colorful polo shirts since February, which stands to hurt Gap sales because they have only just begun offering the same polos. What has recently been happening is that Gap has come into fashion trends late and finds itself at the tail end of a hit. For years Gap has been the store to go to keep up to date on trends, but recent events point to its slipping from being the number one trend leader. Competitors such as Abercrombie and Fitch and American Eagle Outfitters have been able to tap into the fashion trends early and reaped a large share of the sales. A March 19, 2001 Credit Suisse First Boston Corporation analysis explains this phenomenon further: â€Å"market intelligence is better than ever . . . Retailers attend fashion shows . . . interpreting what they see for their customers.† Therefore, the newest strategy in the competition game is for a company to find the hottest trend the earliest and quickest, and market the trend heavily before any other store or brand can do the same. New and existing companies in the apparel industry are forced to adapt their marketing mix in response to the new Internet environment. Products must be developed faster in order to cater to the fast-paced demands of today’s Internet consumer. Many big players in the fashion industry are recognizing the need to turn over the trends faster in today’s technology-driven economy. This is because consumers demand new fashion trends faster than they did in the offline world. Also, the Internet allows consumers to price shop more than they would in the offline world. Therefore, fashion companies must realize that price competition is more prevalent online. Furthermore, channels must be structured online differently than they would be in the offline environment. In the new technological world, shipping and manufacturing have become bigger players in the value web than previously. Retailers must develop strong relationships with key shipping suppliers and increase efficiency in manufacturing facilities. Finally, fashion e-tailers must utilize the new Internet environment to improve customer service and transactions. It is the perfect medium to have efficient yet personalized customer service in addition to lower transactions costs. The new Internet setting causes companies in the fashion industry to rethink partnering and strategic alliances. In today’s e-economy, companies can gain traffic and recognition through a few key alliances. Many companies, especially new players, can leverage partnerships to gain brand recognition and necessary traffic to their new site. Utilizing the key relationships with channel members and partnerships will help established fashion companies adapt to the new Internet economy. But, a benefit to the companies is the fact that basic core competencies still remain competitive advantages even in the new environment. Gap’s core competencies center around their brand equity and highly developed processes. Its name alone can successfully launch new, trendy products. However, Gap also carries a standard, classic line of clothes that customers have come to expect during any season and within any Gap store. This is how Gap segments its customers: those who want a consistent look year-to-year, and those customers who want the latest trends. Gap’s brand recognition  value is high with over 2,079 stores nationwide, and additional 530 stores globally. It is a standard brand name for the midrange fashion conscious consumer. Because Gap is a well-established bricks and mortars company, their processes are efficient and dynamic. For example, Gap stores are on detailed schedules for store displays, inventories, and new product launches. Every store receives an identical binder that explicitly details the display and product placements. Front window displays are changed weekly. They restock shelves with new products every six weeks, keeping the retail ahead of imitators in the fast-paced fashion industry. All the core competencies are positive for the company, but there are threats that can hurt the company. For instance, negative word of mouth can cause severe consequences to Gap’s brand name. Since Gap outsources most of their manufacturing, they’re open up to attack because of their manufacturers’ actions. For example, a situation occurred to Nike concerning their use of sweatshops that caused a great deal of damage to the Nike name. Gap has taken steps to counteract the causes of bad publicity by requiring manufacturers to sign codes of conduct and strictly enforcing those rules. Their processes for inventory, however, are not as vulnerable to depreciation. Gap has invested a lot of thought and research in their resources and there is not too much that can be substantially threatened. Gap’s inventory processes, in fact, are much stronger compared to others in the industry. Not only do they maintain a consistent style year to year, they also have new lines that come out very often. Those who wish to enter the retail clothing industry will find moderately high barriers to entry. It is extremely difficult to set up brand equity and image. Launching your own store and clothing line, like Gap, takes incredible capital and time investment. In the online world, it is much easier for new or small retailers to showcase their products; however, it is difficult to get online attention and recognition. The nature of online retailing sets up a playing field where smaller, lesser known retailers may  have set up functioning websites and folded without the public ever knowing. Even big name online retailers, like Pets.com, did not survive despite their brand recognition. As we have mentioned earlier, Gap’s inventory processes are very defined and strong. These processes also give them an edge on competitors trying to copy Gap’s styles or trends. Gap changes out their inventory every six weeks. Even if competitors are able to catch on to Gap’s short turnaround, there is no way to avoid being behind the times. Gap, through their extensive market research and market persuasiveness, is so in tuned to their customer segments that they effectively set the trend. Gap has invested a lot of money to become one of the biggest trend-setting brands. Although the Gap has a successful position on the Web, there are definite strategies that can be implemented to improve their online business. Our proposed marketing eBusiness plan involves Customer Relationship Management, growth strategies, incentive offers online, improved web design, and increased market research. At this point in time, Gap is a product-focused company. Gap needs to capitalize on the available technology of the Internet and transform its marketing efforts to focus on the consumer. Therefore, the company should shift from a Product Management system to a Customer Relationship Management system. Customer Relationship Management allows a company to cater to the unique and evolving needs of the specific customer segments. Currently, the Gap does not have extensive customization available on its website. Gap needs to create more ways of catering to each individual consumer. A pyramid approach would be optimal for the Gap. Much like the Dell triangle, the Gap would segment consumers and provide the most customization for the top small percent of the pyramid. These are the repeat customers that have highest volume of purchases, which would be the best group to provide customization. We suggest that the Gap use the technology of the Internet to store information on each consumer and generate a unique site for the consumer every time that they log on. The site will greet the consumer by name upon log in and target the consumer for their preferences. For example, the Gap would keep a database of my buying patterns, such as the fact that I always look for sale items, and also note the size that I  normally buy. The Gap would be able to establish more relationships with consumers increase their loyal consumer base by providing customization that makes the site unique to the individuals. As retailers know, growth does not come from loyal customers. The Gap needs to focus some of their marketing efforts on acquiring new customers. They could do so by developing alliances with portal-type sites such as eGreetings.com. There, consumers can be asked to buy a gift certificate to Gap.com (not redeemable in offline stores) to be sent along with the greeting card. Online alliances are preferable to online banner ads and random advertising because a relationship with established online services and etailers is the best way to get a Gap ad seen. The click-through rates for banner ads are not convincing enough for us to suggest that the Gap increase online banner advertising. In addition to advertising online with trading partners, the Gap should advertise offline for the online store. Every media produced offline, including displays in the offline store, should have the web site listed, thus pointing consumers to the online store. The Gap may also consider putting a terminal in the offline stores that has a small computer with Gap.com constantly running. Sales associates can point consumers in the offline store to the terminal if they need a different size, or if they want to ship an item to a friend. Offering incentives online can also increase the customer base, persuading loyal and new consumers to utilize the Internet site. For example, every fifth purchase online could merit a certain percentage off the final purchase price or even free shipping. Also, the Gap should consider offering some products and product lines online only (for example, Gap currently offers their maternity line only online). This can entice consumers into shopping online in addition to their offline stores. Overall, anything that causes consumers to venture into the online world to check out the new items on Gap.com would be good for the growth of the online customer base. Another marketing tactic is to alter the design of the website to meet the needs of the constantly evolving Gap consumer. Currently, Gap.com allows consumers to see the various styles of clothing with color choices shown to  the side, but consumers cannot change the color of the item in the picture (for example, consumers could click on different colors and patterns for the same shirt and the shirt changes accordingly). See exhibit 2. Most buyers want to see what a certain article of clothing would look like in different colors, which is an option that Gap.com’s competitor, JCrew.com, offers. Gap.com could also allow consumers to put clothes together on a model and view 360 degrees of the outfit, thus persuading people to make virtual outfits. Other design changes to Gap.com could be an addition of a search engine. This gives consumers a quick way to find specific articles of clothing. Another added design feature for the quick shopper could be a page with price listings by clothing category, or the ability to see the price on the first page instead of making consumers go through multiple pages to find the price. A final marketing strategy in our proposed plan is for Gap.com to increase market research to understand consumer-buying habits. Are they price conscious? What do they value in design of the website? The Gap would benefit immensely if they were able to understand their consumers’ behavior in depth. Therefore, information could enhance the quality of customization, which will benefit the company. If the Gap makes longer strides to understand their customer base, they can capitalize on areas where they are strong and change areas of weakness. Our proposed marketing plan encompasses many benefits with a few costs. The plan satisfies consumers because increased customization will mean more attention to specific customer needs. The proposed Customer Relationship Management tactic will create more of a one-to-one marketing structure that will in turn benefit the consumer. One cost to this change in management style is the capital needed to set up customization online and also the changes that must be made in the structure of management within the company. Employees will have to get used to a restructuring, which can cause a short period of dissatisfaction or frustration. But, the company as a whole will benefit from the restructuring because it will increase retention rates. The online incentives and improved web page design will benefit the consumers directly by giving them good deals and creating an easy-to-use web site. The  online incentives will benefit the company by increasing the loyal customer base and the improved web design may increase sales and retention. The trading partners with Gap will benefit by increasing traffic to their sites, and association with the Gap brand is positive for alliances. One of the most apparent and serious threats to Gap.com is the threat of cannibalization. If Gap.com becomes the standard, then their offline stores will be severely hurt. This is why Gap is facing a great deal of resistance within the organization. Store managers whose salaries and promotions depend on store sales will not want to promote or support Gap.com because that will steal from their revenues. Another issue is the technological needs to satisfy the in-depth customization and database requirements that are essential to our e-business plan. In order to take on this new strategy, Gap will have to make a large initial investment to improve their technological capabilities to accommodate the customization. Internet speed must also be taken into consideration. Only eight million out of 100 million Internet households have broadband. This can lead to customer frustrations, as the sites become more picture intensive. This, however, is actually a benefit for Gap.com as their primary customer base is concentrated in these households that do have broadband service

Thursday, August 1, 2019

The Colour Purple Theme

The title of the book is a very important symbol. Celie goes through life having a hard time noticing the beautiful aspects and appreciating them. She had a difficult life and was abused as an adolescent. â€Å"The color purple is continually equated with suffering and pain. Sofia's swollen, beaten face is described as the color of ‘eggplant'. Purple is the color of Celie's private parts: the site of her sexual violation. However, later Shug points out to her that life must be enjoyed. When they were in a field of purple flowers, Shug tells Celie to look at the flowers and embrace their beauty. You must look at all the good and acknowledge them because God placed them all on earth†. After learning this, Celie has a better respect for life and everything it has to offer. Themes, Motifs & Symbols Themes Themes are the fundamental and often universal ideas explored in a literary work. The Power of Narrative and Voice Walker emphasizes throughout the novel that the ability t o express one’s thoughts and feelings is crucial to developing a sense of self. Initially, Celie is completely unable to resist those who abuse her.Remembering Alphonso’s warning that she â€Å"better not never tell nobody but God† about his abuse of her, Celie feels that the only way to persevere is to remain silent and invisible. Celie is essentially an object, an entirely passive party who has no power to assert herself through action or words. Her letters to God, in which she begins to pour out her story, become her only outlet. However, because she is so unaccustomed to articulating her experience, her narrative is initially muddled despite her best efforts at transparency. In Shug and Sofia, Celie finds sympathetic ears and learns lessons that enable her to find her voice.In renaming Celie a â€Å"virgin,† Shug shows Celie that she can create her own narrative, a new interpretation of herself and her history that counters the interpretations forced upon her. Gradually Celie begins to flesh out more of her story by telling it to Shug. However, it is not until Celie and Shug discover Nettie’s letters that Celie finally has enough knowledge of herself to form her own powerful narrative. Celie’s forceful assertion of this newfound power, her cursing of Mr. ______ for his years of abuse, is the novel’s climax. Celie’s story dumbfounds and eventually humbles Mr. _____, causing him to reassess and change his own life. Though Walker clearly wishes to emphasize the power of narrative and speech to assert selfhood and resist oppression, the novel acknowledges that such resistance can be risky. Sofia’s forceful outburst in response to Miss Millie’s invitation to be her maid costs her twelve years of her life. Sofia regains her freedom eventually, so she is not totally defeated, but she pays a high price for her words. The Power of Strong Female Relationships Throughout The Color Purple, Walker po rtrays female friendships as a means for women to summon the courage to tell stories.In turn, these stories allow women to resist oppression and dominance. Relationships among women form a refuge, providing reciprocal love in a world filled with male violence. Female ties take many forms: some are motherly or sisterly, some are in the form of mentor and pupil, some are sexual, and some are simply friendships. Sofia claims that her ability to fight comes from her strong relationships with her sisters. Nettie’s relationship with Celie anchors her through years of living in the unfamiliar culture of Africa. Samuel notes that the strong relationships among Olinka women are the only thing that makes polygamy bearable for them.Most important, Celie’s ties to Shug bring about Celie’s gradual redemption and her attainment of a sense of self. The Cyclical Nature of Racism and Sexism Almost none of the abusers in Walker’s novel are stereotypical, one-dimensional mo nsters whom we can dismiss as purely evil. Those who perpetuate violence are themselves victims, often of sexism, racism, or paternalism. Harpo, for example, beats Sofia only after his father implies that Sofia’s resistance makes Harpo less of a man. Mr. ______ is violent and mistreats his family much like his own tyrantlike father treated him.Celie advises Harpo to beat Sofia because she is jealous of Sofia’s strength and assertiveness. The characters are largely aware of the cyclical nature of harmful behavior. For instance, Sofia tells Eleanor Jane that societal influence makes it almost inevitable that her baby boy will grow up to be a racist. Only by forcefully talking back to the men who abuse them and showing them a new way of doing things do the women of the novel break these cycles of sexism and violence, causing the men who abused them to stop and reexamine their ways. The Disruption of Traditional Gender RolesMany characters in the novel break the boundaries of traditional male or female gender roles. Sofia’s strength and sass, Shug’s sexual assertiveness, and Harpo’s insecurity are major examples of such disparity between a character’s gender and the traits he or she displays. This blurring of gender traits and roles sometimes involves sexual ambiguity, as we see in the sexual relationship that develops between Celie and Shug. Disruption of gender roles sometimes causes problems. Harpo’s insecurity about his masculinity leads to marital problems and his attempts to beat Sofia.Likewise, Shug’s confident sexuality and resistance to male domination cause her to be labeled a tramp. Throughout the novel, Walker wishes to emphasize that gender and sexuality are not as simple as we may believe. Her novel subverts and defies the traditional ways in which we understand women to be women and men to be men. Motifs Motifs are recurring structures, contrasts, or literary devices that can help to develop an d inform the text’s major themes. Letters Walker uses the novel’s epistolary (letter-writing) form to emphasize the power of communication. Celie writes letters to God, and Nettie writes letters to Celie.Both sisters gain strength from their letter writing, but they are saved only when they receive responses to their letters. Therefore, although writing letters enables self-e-xpression and confession, it requires a willing audience. When Celie never responds to Nettie’s letters, Nettie feels lost because Celie is her only audience. Nettie grows disillusioned with her missionary work because the imperialists will not listen to her and because the Olinka villagers are stubborn. Only after Nettie returns home to Celie, an audience guaranteed to listen, does she feel fulfilled and freed.The Rural Farm Community Walker sets most of her novel in a rural farm community that has few visitors, and she focuses on colorful portraits of each of her characters. By focusing o n the personal lives and transformations of her characters, Walker renders public events almost irrelevant. When Shug and Celie hear news of current events from the outside world, it all just sounds â€Å"crazy† to them. The unspecific time and place broaden the novel’s scope, making its themes more universal. Colors Throughout the novel, the appearance of brighter colors indicates the liberation various characters experience.Walker uses color to signal renewals and rebirths at several points in the novel. When Kate takes Celie shopping for a new dress, the only color options are drab ones—brown, maroon, and dark blue. Later, Celie and Sofia use bright yellow fabric from Shug’s dress to make a quilt. When Celie describes her religious awakening, she marvels how she never noticed the wonders that God has made, such as â€Å"the color purple. † Upon Mr. ______’s transformation, he paints the entire interior of his house â€Å"fresh and white, † signaling his new beginning. Symbols Symbols are objects, characters, figures, or colors used to represent abstract ideas or concepts.Sewing and Quilts In general, sewing in The Color Purple symbolizes the power women can gain from productively channeling their creative energy. After Sofia and Celie argue about the advice Celie has given Harpo, Sofia signals a truce by suggesting they make a quilt. The quilt, composed of diverse patterns sewn together, symbolizes diverse people coming together in unity. Like a patchwork quilt, the community of love that surrounds Celie at the end of the novel incorporates men and women who are bonded by family and friendship, and who have different gender roles, sexual orientations, and talents.Another important instance of sewing in the novel is Celie’s pants-sewing business. With Shug’s help, Celie overturns the idea that sewing is marginal and unimportant women’s labor, and she turns it into a lucrative, empowering so urce of economic independence. God In the early parts of the novel, Celie sees God as her listener and helping hand, yet Celie does not have a clear understanding of who God is. She knows deep down that her image of God as a white patriarch â€Å"don’t seem quite right,† but she says it’s all she has.Shug invites Celie to imagine God as something radically different, as an â€Å"it† that delights in creation and just wants human beings to love what it has created. Eventually, Celie stops thinking of God as she stops thinking of the other men in her life—she â€Å"git man off her eyeball† and tells God off, writing, â€Å"You must be sleep. † But after Celie has chased her patriarchal God away and come up with a new concept of God, she writes in her last letter, â€Å"Dear God. Dear stars, dear trees, dear sky, dear peoples. Dear Everything. Dear God. This reimagining of God on her own terms symbolizes Celie’s move from an obje ct of someone else’s care to an independent woman. It also indicates that her voice is now sufficiently empowered to create her own narrative. < Previous Section Analysis of Major Characters beginning. The Color Purple: This color, the color of royalty, exemplifies the endless possibilities available to Celie and other black women if they stand up for their own rights. Rightdock: 1 year ago The book is entitled Color Purple because Purple symbolizes hope which is largely given importance in the story. It was written by Alice Walker and released in 1982.